Symantec VIP Consumer
Frictionless Multi-Factor Authentication
Protect your customers against the rising threat of account takeover with multi-factor authentication and industry-leading cyber threat intelligence.
With our web APIs, you can now leverage Symantec VIP features and functionality inside your consumer-facing web application. The biggest threat to web applications are Account Takeover (ATO) Attacks where a malicious actor compromises a legitimate user account. Organizations need a solution that provides continuous user authentication throughout the entire web session to protect against malicious activity. In addition to continuous authentication, you need to also ensure that the user and the device are healthy before accessing your web application.
Consumers are now doing more business on their mobile devices and organizations need to protect their consumer accounts from being compromised through mobile channels. With the Symantec VIP Software Development Kit (SDK), you can easily embed multi-factor authentication into your consumer facing mobile applications. The Software Development Kit (SDK) allows for developers to offer strong user authentication as well as a mobile device health check.
Organizations need to ensure that the consumer's sensitive data is being protected every step of the way: from when the consumer creates an account to when the consumer closes the account. Symantec VIP and ID Analytics now offer a complete solution that allows organizations to protect the entire customer journey from start to finish. Analyzing risk before the user's account is created, ensuring that all devices are healthy before registration, and requiring strong multi-factor authentication throughout the entire user session will protect every stage of the consumer's digital account lifecycle.
Consumer data is increasingly becoming more regulated around the world and organizations need to respond to the requirements or face heavy fines. In the United States, industry-specific compliance requirements such as PCI DSS and HIPAA require organizations to implement multi-factor authentication when handling Personally Identifiable Information (PII). Around the world, regulations such as GDPR and PSD2 are implementing even stricter standards on the way organizations need to protect their consumer data.